While both Android and iOS mobile apps are equally powerful in the impact of doing business to a globally visible audience, iOS can give you more benefits if you think long-term. According to Statistic reports, the world has more apps for Android users (nearly 2.5 million) than iOS apps (roughly 2 million). So, in the end, for entrepreneurs and retailers, Apple’s App Store is second only to Google Play Store in popularity. For companies that want to gain a huge user base, the Android application is the perfect choice. But if you want your app to not only search for the right users, but also offer a quality experience, then the iOS app is the right thing for you. Here are a few more factors to help you understand why investing in an iOS app is better for your business.
The brand name says it all
One of the prominent reasons to put the iOS app at the forefront of your business is its unique “brand identity”. Apple has held the legacy of delivering high-quality phones and tablets for years. As a clear winner in a market with a high brand reputation, Apple devices are attracting the attention of elite segments of the population.
Smooth UX / UI iOS device
It is undeniable that Apple is a master at designing and developing the most flawless user experience for any device. Everything from the graphical interface, the look of the screen, the standard of animation to the navigation is designed keeping in mind the expectations of the users. This makes all versions of the iPhone and iPad highly performance-driven and therefore the iOS app can offer a much better user experience.
Help you compete better
The iOS app will help you stand out better in the competition. Helping you connect with your customers to increase your brand’s reputation makes your business unique compared to the competition. In addition, each iOS device comes with an excellent quality standard and innovative features that will help the app to provide its services to users in an outstanding way.
The number of iPhone users is growing day by day
Although statistics show a higher number of Android devices than iOS, data on the number of iOS users reflects the growth trend. This means that your iOS app will see that its user base will eventually grow in the long run.
Improved security level
There is no doubt about the level of security offered in Apple devices. It offers superior security and data privacy guarantee. This is considered to be the best aspect of using iOS. So, for apps that seek to gather information from customers, support payment options, and facilitate data transfer, iOS is the right platform. ‘
No matter how successful Android has been in gaining users around the world, iOS has its own different user bases and this will set your app apart from others if it was made for iOS. Listed as the best mobile platform, it will help your business gain a strong digital presence and increase revenue by meeting the expectations of each user in the right way.